ViaSat's High-Stakes Gamble: Is More Bandwidth Enough?
The ULA Atlas V is set to launch ViaSat-3 F2 on November 6, aiming to add over 1 Tbps of capacity to the network covering the Americas. Originally slated for November 5, the launch was scrubbed due to a last-minute technical hiccup. This isn't just another satellite launch; it's a significant bet on the future of broadband demand. ViaSat is essentially doubling down, hoping that more capacity solves their connectivity challenges. But is simply throwing more bandwidth at the problem really the answer?
Capacity vs. Coverage: A Delicate Balance
ViaSat-3 F2, a hefty 13,000-pound satellite, is designed to beam broadband service to customers starting in early 2026. This follows the launch of ViaSat-3 F1 in April 2023 (aboard a SpaceX Falcon Heavy, interestingly) which primarily serves airline passengers. The third satellite, ViaSat-3 F3, is slated to cover the Asia-Pacific region. The core idea – rapidly shifting capacity to where it's needed most – sounds good on paper. But the question remains: is the demand actually there to justify this massive increase in capacity?
Each ViaSat-3 satellite is designed to rapidly shift capacity throughout its coverage area to deliver bandwidth where it’s needed most. That's the claim, at least. What isn't clear is how effectively they can predict and respond to these shifts in real-time. Airlines, for instance, represent a fairly predictable demand curve. But what about rural communities or areas with fluctuating populations? The ability to dynamically allocate bandwidth is crucial, but the execution is what matters. How quickly can they react? What's the latency involved in re-allocating resources? These are the operational details that will determine the success or failure of this venture.
Atlas V: An Aging Workhorse
The Atlas V has been a reliable launcher for over two decades, with more than 100 missions under its belt since 2002. However, ULA plans to retire it around 2030, replacing it with the Vulcan Centaur. This transition raises a few eyebrows. Are they squeezing the last drops of value out of the Atlas V before moving on? Or is the Vulcan Centaur simply a more cost-effective solution for future launches?

The fact that ViaSat chose the Atlas V for this launch, despite its impending retirement, suggests a level of trust in its reliability. But it also raises the question of long-term support. Will replacement parts and expertise still be readily available as the Atlas V fleet dwindles? (A crucial consideration for any long-duration space mission). This decision may come back to haunt them. As reported by Space.com, the launch was initially delayed due to a technical issue: Watch Atlas V rocket launch huge communications satellite tonight after delay - Space.
The Tbps Promise: A Closer Look
ViaSat promises more than 1 Tbps of capacity with ViaSat-3 F2 over the Americas. Sounds impressive, right? But let's break that down. A terabit per second is a massive amount of data. But how is that capacity distributed? Is it evenly spread across the coverage area, or concentrated in specific urban centers? What's the average bandwidth available to individual users? These are the key metrics that will determine whether this increased capacity translates into a tangible improvement in user experience.
And this is the part of the report that I find genuinely puzzling. ViaSat's marketing materials focus heavily on the aggregate capacity, but they're less forthcoming about the per-user bandwidth. Why? Are they worried that the numbers won't be as impressive when you divide that 1 Tbps by the millions of potential subscribers? It's a classic case of obscuring the details with a big, shiny number.
